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Certified Digital Marketing Professional

This digital marketing certification programme provides an in-depth and comprehensive introduction to the core essentials of digital marketing and will prepare students to take up a more evolved role in the overall marketing field.

Validated by the Industry Advisory Council (IAC), the Digital Marketing Institute’s learning content is informed and designed by experts and offers learners the opportunity to gain a globally recognised professional certification.

The Certified Digital Marketing Professional programme covers the structural foundations of digital marketing, including strategy & planning, search, social media, PPC, email marketing, analytics and much more. 

Who is this digital marketing certification for?

  • Marketing Executives
  • Managers
  • IT Managers
  • Senior Management
  • Small business owners
  • Anyone involved in the planning, implementation or measurement of digital strategies
  • Anyone keen to pursue a career in digital marketing

Certification Assessment

The assessment is based on a formal 3-hour computer-based examination that will measure an individual’s knowledge and digital marketing proficiency following the completion of the programme.

Certified Digital Marketing Professional: Programme Modules

  1. Introduction to Digital Marketing
  2. Search Marketing (SEO)
  3. Search Marketing (PPC)
  4. Digital Display Advertising
  5. Email Marketing
  6. Social Media Marketing (Part 1)
  7. Social Media Marketing (Part 2)
  8. Mobile Marketing
  9. Analytics
  10. Strategy & Planning

Are you a training organisation interested in offering the Certified Digital Marketing Professional programme to your clients?

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